Grab yourself a bargain or an incredible one-off piece!

The auction will run from the 5th until the 28th of February 2014 .

             All proceeds will go towards Fine Cell Work.

 If you would like to bid please email us at: quoting the lot number on the subject of the email   Please state your name and contact details along with the amount you would like to spend on the item.    Once the bidding is closed then we will contact you if you are succesfull.

                                             Happy Bidding!

                                AUCTIONslides    AUCTIONpdf




Welcome to our silent auction in benefit of Fine Cell Work!

Fine Cell Work  is a social enterprise that trains prisoners in paid, skilled, creative needlework  —  undertaken in the long hours spent in their cells — to foster hope, discipline and self-esteem. This helps them to connect to society and to leave prison with the confidence and financial means to  stop offending.

    We have some incredible items  donated from  brands all over the world,  including special donations from well established fashion houses with unique customisations by Fine Cell Work.

   The auction will run from the 5th until the 28th of February 2014 .

        Grab yourself a bargain or an incredible one-off piece!

             All proceeds will go towards Fine Cell Work.

 If you would like to bid pleaseemail us at: quoting the lot number on the subject of the email.                                                                                         Please state your name and contact details along with the amount you would like to spend on the item.                                                                   Once the bidding is closed then we will contact you if you are succesfull.

                                          Happy Bidding!

                    AUCTION.ppsx                  AUCTION.pdf

Ecoluxe London sustainable luxury fashion show: A Grinn fairy tale

Jan de Villeneuve takes to the Catwalk in Support of Ethical Luxury

during London Fashion Week 



“I am looking forward  to  being  on  the  Ecoluxe London catwalk  during  London  fashion  week, helping  to  promote   sustainable  luxury  with  an  ethos  as  well  as   the  fabulous  creative  embroidery   of  Fine  Cell  Work” says an enthusiastic Jan de Villeneuve, top model.

For its 8th edition, Ecoluxe London teams up with award-winning prison charity and social enterprise Fine Cell Work for the first ever sustainable luxury fashion show during London Fashion Week, with an online silent auction to raise funds, including donations from Stella McCartney, Margaret Howell and Chloe in support of Fine Cell Work, that will be embellished by its embroiderers to create unique pieces. There will also be a drinks reception.

On 17th February 2014, 19.00 in Kingsway Hall, 66 Great Queen Street, WC2B 5BX Covent Garden.



Fashion is a new departure for the Fine Cell Work embroiderers who are more familiar with embroidering intricate patterns for cushions and interior accessories to the highest standards. For Autumn/ Winter 2014 Fine Cell Work will be promoting their SWAG bag collection.

“My mother sewed beautifully and she inspired my passion for sewing and embroidery. I always seemed to be making tapestry cushions on film sets which I gave away to friends.

There is great satisfaction in seeing the finished product after the hard work.

 Sometimes I would become so engrossed in it that I was more interested in finishing the cushion than the film!” (Dame Judi Dench, Patron of Fine Cell Work)

This is the first time that Fine Cell Work has collaborated with fashion designers to embellish their pieces with exquisite embroidery.

“It is fantastic that Ecoluxe London are supporting Fine Cell Work. The Ecoluxe London Fashion Show is important for the new opportunities it will bring prisoners for work in the future in the fashion industry. I thoroughly support it.” (Wayne Hemingway, MBE)

We are so excited about the show. We have incredible brands from all over the world this season; we are also hugely proud to be able to showcase the prisoners’ embroidery work. This is a wonderful opportunity to promote an amazing charity (Stamo, co-founder of Ecoluxe London).
Tumbling tart

Brands showcasing their work include:

Ala Mairi (heritage based artistry, luxury womenswear, PK, UK)

Ar-Li  (Felt accessories, A women’s coop in Kazakhstan, KZ)

Bailey Tomlin (Exquisite millinery, jewellery, sculptural pieces, UK)

By Stamo  (Luxury with a twist, UK)

CraftworksCambodia  (Jewellery and accessories made of recycled rice bags, bullet shells, etc. NGO based in Cambodia, KH. Attendance sponsored by  ‘By Stamo’)

Elena Garcia (Daring design with traditional techniques for eco luxury, UK)

Fine Cell Work (Social enterprise that trains prisoners in embroidery, UK)

Grace (Beautiful clothes for real women, UK)

Green Embassy (Timeless clothing, traditional techniques GOTS certified, AU)

Joyce Peñas Pilarsky Daring Collections (Womenswear sustainable luxury, PH)

L-L-B (Womenswear, conceptual ecology, FR/NO)

Le Konsphin (Womenwear and accessories, PT/VN)

Marita Huurinainen (Sustainable luxury, womens/mens accessories, FI)

Nadine Mneimneh  (Contemporary womenswear, LB)

Njema Helena (Modern fashion with an African aesthetic, UK/KE)

Sew Last Season (Limited edition up-cycled men’s shirts, UK)

Supported by Rain® (Rainwear made of recycled umbrellas, UK)

Wellicious (Luxurious Eco-Friendly GOTS certified yoga, pilates and loungewear, UK)

…and  more!

The ”Spider Women” of Hilo Sagrado Foundation

bAs the legend of  Wayúu people in Colombia  says  women were created from a spider   therefore  it is in their hands  to ‘interweave’  whatever  they  need …


1Literally  for  the indigenous Wayúu people, knowing how to weave is a symbol of creativity, intelligence and wisdom, a practice that is past on from one generation to the next, during puberty  when girls can only be around their female relatives who teach them all the duties and social behavior that  Wayúu women must possess.

This  tradition,  is  embraced by Hilo Sagrado Foundation creating a sustainble social business where women are enabled to produce hand made products based on their traditional practicies.


IMG_0404Hilo Sagrado Foundation supports  the marketing and selling of the products, providing an income for the women  and their families.

Furthermore, profits are fedback into the community and the school, where 200 children from different ethnic groups attend.

The designs are patterns of geometrical shapes  and  each  item is made by one woman; therefore each product is one of a kind,   arduous handcraft . i.e.  it takes between 20 to 30 days   for a bag.m10The  Hilo Sagrado collections,  includes   garments, scarfs, shoes, and accessories, along  with homeware decorative  items  such  as  pillowes, hammocks, fabricks  and   many more  products.








                  The  Hilo Sagrado Foundation 

a SPARK of Fun, Fashion & Fundraising

The Mayamiko Trust – Mayamiko meaning praise in Chichewan dialect,  praises indeed the   old Chinese proverb  ‘ Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime ’.

Since 2008,  the Mayamiko cotton project in Malawi,provides training  in sewing and tailoring to local women who  are  infected or affected   by HIV/AIDS giving  them  the opportunity to earn a reliable income for them and their families.

The training  includes all  different   textile processes: weaving or knitting, cutting, sewing, tailoring, all the way through the finished garments, some of which have been featured on Vogue, Grazia, Cosmopolitan and The Guardian.

Mayamiko empowering, sustainable initiative  is well received by the public  as  one  can see  the  real impact on real people.  The  project   is  supported by donations, both  monetary and in-kind like people’s time, professional skills etc.

However, the training and  working conditions are harsh : outdoor  classes, limited working space, electricity coming  and  going – most of the  time off.

In order to offer better chances of success , Mayamiko’s  current focus is  on obtaining the raw materials to build a sustainable skills and production center in Lilongwe, Malawi,  The target is 200,000 Bricks-of-Hope, each brick representing 50 pence.

For the same reason, Mayamiko are holding their second fundraising event,              ” SPARK  an  explosion of creative energy ”.

SPARKS  will be held at Corbet Place, London on the 26th of October and promises a night of fun, full of fashion,  live music,  and  dancing.  To  find  out all  the  details, visit  SPARKS   and ….. see  you  there!